UV Launches Salute to New Heroes Campaign for Veterans

Sep. 4, 2015

UV Vodka has launched a new campaign with a mission to provide career opportunities to veterans of the United States Armed Forces who are now returning home. The UV Salute to New Heroes campaign provides LDA consumers the opportunity to support veterans in two ways: by sharing their support online with the hashtag #SalutetoHeroes or by purchasing a UV product.

With every activation between now and the end of November, the brand will make a donation to Hiring Our Heroes, a U.S Chamber of Commerce Foundation. The nationwide initiative aims to help veterans, transitioning service members, and military spouses find meaningful employment opportunities.

According to Nielsen Data, consumers are willing to invest in products that give to a cause that resonates with them. You can encourage the sale of UV Vodka products at your establishment by drawing attention to this campaign.

Join UV in a "Salute to New Heroes" this Fall. Contact your Sales Consultant to obtain POS, discuss product demonstration opportunities, and request more information.